Hi [[leadFirstName]],

If you’re experiencing back, neck, or shoulder pain, your heavy shoulder bag might be the culprit.

Shoulder bags cause some of the same problems seen in children who carry their backpacks on one shoulder. We tend to lean to one side to offset the extra weight. Your muscles strain to compensate for the uneven load, which can lead to pain and spasm.

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Wearing all that weight on your shoulder can throw off your natural gait and posture. Ultimately, you may end up with one shoulder higher than the other and an asymmetric load that can lead to spinal misalignment.

Here is a rule of thumb - don’t carry shoulder loads that are more than 10 percent of your body weight. Research conducted on children ages 8 to 11 examined the effects of various loads on a child’s posture: 10 percent of body weight, 15 percent, and 20 percent. The researchers concluded that schoolchildren should limit their backpack loads to less than 10 percent of their body weight. The same is true of backpacks and purses for adults.

My recommendation is to empty your purse of the unnecessary clutter that can weigh you down. The same with backpacks. Try to keep the load closest to your center of gravity. And if your children have to carry heavier loads for school, make sure to have them store their books in their school lockers or buy them a wheeled backpack.

To your health,
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PS. If you're suffering from any aches and pains, we’ve got you covered. 
Until 5 pm on Wednesday, August 31st, you can get a consultation, exam, diagnosis, and recommendations for care at our office for ONLY $19! This is normally valued at over $300.
Here's how you can take advantage of this amazing opportunity. 
Be the first 9 people to submit this form and request an appointment.  
I'm having this special offer as a way to say THANK YOU for being a practice member. I know actions speak louder than words, so I wanted to show my sincere appreciation. 
Everyone deserves the chance to be healthy.
Submit this application and claim your gift bonuses before the limited spots we have are all gone!
PPS - This special offer ends at 5 pm on Wednesday, August 31st.